The interactive contest asks Facebook fans to nominate themselves or someone they know, between the ages of 60 and 69, by sharing how this person fuels their mind, body and spirit with healthy eating, activity and personal fulfillment.
To enter, visit Chicken of the Sea on Facebook and submit a photo and short essay explaining why your nominee is sensational. The contest submission period will end August 12, 2012 at 11:59 p.m. PDT.
Facebook fans that submit a nominee will also be entered into a daily contest giveaway for the chance to win a Chicken of the Sea prize pack.
Beginning August 13, at 9 a.m. PDT, contest participants are encouraged to get their Facebook friends to vote for them once per day. Voting ends Sept. 6, 2012 and winners will be announced Sept. 17, 2012.
“The Mermaid has always been synonymous with health, nutrition and convenience,” said John Sawyer, Chicken of the Sea senior vice president of sales and marketing. “The 60s & Sensational Contest allows us to celebrate the iconic Mermaid and recognize others who share her knack for healthy eating and living.”
Since she first appeared on Chicken of the Sea’s product labels in 1952, the Mermaid has undergone five transformations, and has become an icon for healthy living and personifies the Chicken of the Sea brand. To see the transformation of the Mermaid through the years, visit the brand’s website: www.chickenofthesea.com.
Submissions are limited to 400 words. The deadline for submissions is Aug. 12, 2012 at 11:59 p.m. PDT. Visit www.Facebook.com/ChickenoftheSea for more information and additional rules.
As a seafood category leader, Chicken of the Sea provides a variety of shelf-stable seafood products, including tuna, salmon, crab, shrimp, oysters, clams, mackerel and sardines. The Chicken of the Sea brand and famous Mermaid icon are among the most recognized brands in America.
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